Hi, I'm Joy & I've got you.
A friendly, organised human looking after the unglamorous parts of your business — so you can do the work only you can do.
What I do — and what it costs.
All rates in USD, billed weekly. Retainer clients save ~10% and get priority response. Discovery calls are always free.
A few things I've helped with.
"Joy is the calm in my chaos. Hiring her was the smartest thing I did this year."
The person behind your inbox.
I'm Lucky Joy — Joy to my clients, friends, and the barista at the café down my street.
I started assisting in 2023 after years of running ops for a small fashion label. Turns out the things I was best at — keeping calendars sane, drafting the awkward email, chasing the late vendor — were the things founders most needed help with.
Three years and twenty-eight clients later, I'm still here, still happiest when an inbox goes quiet.
What I work with.
Things I get asked.
Let's chat over coffee ☕
Tell me a little about your week, your inbox, your business. I'll write back within one business day — usually with too many questions.